- Industry Event
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HSMAI/CHA Caribbean Sales & Marketing Strategy Conference
13 - 14 December 2007
San Juan
Puerto RicoSales and marketing professionals in the Caribbean will take away a wealth of information and resources pertaining to the hottest topics, issues and trends that are invaluable for growing their business when the first Caribbean Hotel Sales and Marketing Strategy Conference convenes in San Juan, Puerto Rico, Dec. 13-14, 2007.
Sponsorships for the conference are available. For information, please visit www.hsmai.org or contact Melanie Penoyar, director of development, HSMAI at (703) 245-8037.
About CHA: | The Caribbean Hotel Association is dedicated to optimizing the full potential of the Caribbean hotel and tourism industry by serving member needs and building partnerships. The members of CHA represent the entire spectrum of hospitality industry's private sector, from over 800 member hotels with more than 126,000 hotel rooms in 35 national hotel associations, to allied members including airline executives, tour operators, travel agents, trade and consumer press, hotel and restaurant suppliers, and others. www.caribbeanhotels.org.For more information on the Strategy Conference contact Victor Lebron at CHA’s Conference and Event Department at 787-725-9139 or e-mail vlebron@caribbeanhotels.orgHSMAI is an organization of sales and marketing professionals representing all segments of the hospitality industry. With a strong focus on education, HSMAI has become the industry champion in identifying and communicating trends in the hospitality industry, and bringing together customers and members at 15 annual events. Founded in 1927, HSMAI is an individual membership organization comprising nearly 7,000 members worldwide, with 38 chapters in the Americas region.For more information on HSMAI, contact the Hospitality Sales & Marketing Association International, 8201 Greensboro Drive, Suite 300, McLean, VA 22102, phone (703) 610-9024; fax (703) 610-9005. You can also visit the web site at www.hsmai.org. -
Contact Information
Melanie Penoyar
Phone: 703-245-8037
Email: mpenoyar@hsmai.org
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Event News
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07/24/20073rd Annual Caribbean Sales & Marketing Strategy Conference Slated For Dec. 13-14, 2007 In San Juan, Puerto Rico
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11/29/2006Final Agenda Set For 2nd Annual Caribbean Sales & Marketing Conference Presented By HSMAI & CHA In Miami Dec. 7-8, 2006
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09/22/2006OAS Will Host Special Meeting At Caribbean Sales & Marketing Conference Presented By HSMAI & CHA
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08/09/2006HSMAI & CHA Team Up For 2nd Annual Caribbean Sales & Marketing Conference, Dec. 7-8, 2006
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11/28/2005HSMAI-CHA Debut Caribbean Hotel Sales & Marketing Strategy Conference with Top Industry Professionals in Attendance
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- Featured HSMAI Publication
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Distribution Channel Analysis: a Guide for HotelsThe American Hotel & Lodging Association (AH&LA) and STR Special Report "Distribution Channel Analysis: a Guide for Hotels", published by the Hospitality Sales & Marketing Association International (HSMAI) Foundation, discusses the effects of channel mix on profitability and what the industry can expect in the near term in the distribution landscape. It reviews the size and structure of the hotel industry at a high level, with respect to hotel performance and its use of distribution channels.
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- Featured Industry Publication
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Best Practices for Hotel Websites Analytics
View publication »
HSMAI and Vizergy White Paper, Written by Tim Peter. Hotel marketers face many challenges in using analytics. But most common among these may be knowing where to begin. While powerful tools like Google Analytics, Adobe Omniture SiteCatalyst and Webtrends exist to help marketers understand their marketing activities, many hotel marketers struggle with separating the wheat from the chaff and zeroing in on the information that matters most. As one director of marketing noted, “Sometimes you get into the analytics and you can’t get out, so I try not to get too hung up in the minutia of the data.” (PDF Document, 2,070.66 KB)
- UPCOMING EVENTS
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11 -14 February 2012Annual Franchise Convention
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11 -15 February 2012INTERGASTRA 2012
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15 February 2012HVS Appraisal Seminar
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21 -22 February 2012AIME 2012 | asia-pacific incentives & meetings expo
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26 - 1 March 2012HOSTEC-Europe 2012
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27 February 2012HSMAI Adrian Awards Gala
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28 February 2012HSMAI Digital Marketing Strategy Conference
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3 - 4 April 2012HSMAI's MEET Mid-America 2012
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30 -31 May 2012HSMAI's MEET West 2012
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5 - 6 September 2012HSMAI's MEET National 2012
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