This year hosted at the Omni San Francisco Hotel, the CIO Summit is an invitation-only event limited to technology leaders at major hotel, casino, cruise line, management and timeshare companies. The two-day conference offers a unique combination of networking, program and social events for C-level technology executives.

“This event has grown every year and those who have attended always return. We give CIOs the forum to interact with one another on a peer level without all of the vendors you find at a typical tradeshow,” said Hospitality Upgrade President & Publisher Richard Siegel.

The CIO Summit offers attendees the chance to meet with key industry players, analyze trends and discuss current challenges and issues in a relaxed environment. Titles of attendees include: CIO, SVP of IT, CTO and VP of Technology. When past attendees were asked, “What would you say to your peers who have not attended the CIO Summit before?” they said:

• In no other conference will so many attendees from diverse background have similar issues that can be analyzed from different angles and multiple solutions and results shared among peer group.
  Gustaaf Schrils, VP Global Technology Americas, IHG
• This was my first Summit though I had been invited numerous times before. Now I wish I had attended those prior years and plan to attend next year. It's a great peer-to-peer format without all the vendors! Paul Bushman, SVP IT, Interstate Hotels and Resorts
• This is still the best conference for exchanging ideas and interacting with other technology leaders in the hospitality industry. Ira Greenfield, VP Technology, Extended Stay Hotels
• We need to make our choices based on quality not quantity. If you only can go to one event a year, this is THE conference you will need to attend. Alan Zaccario, Vice President,Information Technology, New Castle Hotels LLC
• There is no other venue that provides the same opportunity to make connections with others facing the same challenges and opportunities; oftentimes the value of attending the meeting is not realized at the meeting but long after when you can reach out to someone with a question or for a reference. Carol Beggs, VP Technology, Sonesta International Hotels Corporation
• 50+ CIOs all have strong opinions you should hear. Next year your opinion should be heardby 50+ CIOs. Richard Tudgay, VP of Technology, Omni Hotels
• In a time where there are numerous challenges, it is great to have the ability to hear and share ideas that can help improve the way we utilize technology to help our business. Walt Zalewski, Director of I.T., Al J. Schneider Company
• Attend! You're losing out on some great insights; think of it as group therapy. Alexander Danon, Technology Director, Grupo Posadas
• This conference is enlightening in a way that the larger conferences just cannot match. Simon Eng, Vice President, Information Technology, CTF Development, Inc.
• An incomparable venue for interaction and sharing with peers, with a great mix of large and small organizations, artfully hosted as always by Mr. Siegel and company. Ron Hardin, VP Technology, Davidson Hotel Company
• The CIO Summit is an excellent forum to meet other technology leaders from the hospitality industry and to discuss the issues facing all of us today. Bruce Hoffmeister, Senior Vice President, IT, Marriott International

The 2010 event is expected to draw a record crowd of over 60 executives. To experience the Summit firsthand, play the CIO Summit video at http://theciosummit.com/. For more information on the CIO Summit, please contact Charlotte Somers at charlotte@hospitalityupgrade.com.

About Hospitality Upgrade
Established in 1992, Hospitality Upgrade is the leading technology magazine published for hotel, travel and foodservice professionals including management, independent operators, executives and chains. Published three times a year, Hospitality Upgrade educates hospitality professionals on the latest technology software and hardware solutions. Regular coverage focuses on new industry trends and products, in-depth analyses by leading hospitality consultants, insider news and gossip, interviews with top industry executives, and profiles from many of the industries' solution providers. Specific topics include purchasing and maintenance of the following hospitality systems: point-of-sale, property management, back office, sales and marketing, Internet, in-room, restaurant management, central reservations, guest response, handheld/wireless technologies, executive information and more.

With more than 32,000 readers in 106 countries, Hospitality Upgrade is committed to shaping and defining the future of the hospitality technology industry. For more information or to sign up for a FREE subscription, visit www.hospitalityupgrade.com/Subscribe-Magazine/