http://www.hsmaieconnect.org/ Latest Sales and Marketing News by HSMAI eConnect en-us Copyright ©1995-2010 Hsyndicate. All rights reserved. Fri, 12 Mar 2010 02:38:04 GMT Fri, 12 Mar 2010 02:38:04 GMT Hsyndicate RSS Generator 10 http://www.hsmaieconnect.org/news/154000370/4045784.html From Paris Fashion Week, W Hotels Worldwide, the hotel category buster and industry innovator, tonight celebrates an industry first, the appointment of international stylist and fashion authority Amanda Ross as the brand’s first ever Global Fashion Director. For more than 10 years, W has continually broken new ground through innovative and first-of-its-kind fashion initiatives and programs. As W Hotels continues to grow globally, on track to increase its footprint to more than 50 hotels by 2011, Ross will serve as a strategic fashion advisor to the brand, providing global insight and guidance for an integrated, cutting-edge approach to fashion. http://www.hsmaieconnect.org/news/154000370/4045784.html Thu, 11 Mar 2010 11:27:59 GMT http://www.hsmaieconnect.org/news/154000370/4045717.html RENEE-MARIE STEPHANO, President of the West Palm Beach-based MEDICAL TOURISM ASSOCIATION, and DAN CORMANY, graduate student at the UNIVERSITY OF NEVADA-LAS VEGAS, offer hotels a detailed guide to innovative new revenue opportunities. http://www.hsmaieconnect.org/news/154000370/4045717.html Thu, 11 Mar 2010 10:00:12 GMT http://www.hsmaieconnect.org/news/154000370/4045715.html What’s the outlook for hotel spa development in 2010 ? MIA KYRICOS, Director of Global Spa Brands & Programming for STARWOOD HOTELS & RESORTS WORLDWIDE, Inc., gives us her take via that tried and true standby, a S.W.O.T. analysis. http://www.hsmaieconnect.org/news/154000370/4045715.html Thu, 11 Mar 2010 09:56:25 GMT http://www.hsmaieconnect.org/news/154000370/4045773.html Somehow, despite nervous CFOs and minimal investment, brave marketing and distribution professionals have continued to innovate in the online and mobile channels with phenomenal success. http://www.hsmaieconnect.org/news/154000370/4045773.html Thu, 11 Mar 2010 09:44:52 GMT http://www.hsmaieconnect.org/news/154000370/4045771.html The World Travel Awards (WTA) today unveiled at ITB Berlin the nominations for its 2010 awards, as well as a number of new categories to reflect the changing face of travel and tourism. Over 5,000 organizations spanning 162 countries have been nominated by industry peers for a chance to win the most coveted prize in travel and tourism. http://www.hsmaieconnect.org/news/154000370/4045771.html Wed, 10 Mar 2010 12:21:07 GMT http://www.hsmaieconnect.org/news/154000370/4045768.html As one of the largest international luxury hotel brands, The Leading Hotels of the World enjoys access to the most internationally renowned and prestigious golf courses in the world. For the first time in its 80-plus year history, The Leading Hotels of the World is capitalizing on its “green” assets with the inauguration of Leading Golf, a dedicated program for golf enthusiasts and corporate clients seeking fulfilling, one-of-a-kind golf vacations. http://www.hsmaieconnect.org/news/154000370/4045768.html Wed, 10 Mar 2010 11:56:15 GMT http://www.hsmaieconnect.org/news/154000370/4045767.html World's leading trade fair for the international travel industry benefits from the strength of the markets - Travel sector represented in its entirety on Berlin's Exhibition Grounds - Exhibitors have invested in new stands and two-storey structures - Driving innovation: Travel Technology and Mobile Travel Services presenting a sophisticated range - Added value for exhibitors and visitors: ITB Social Media Lounge – Partner country Turkey the largest individual exhibitor - Innovations, expansion and new exhibitors - Compact knowledge free of charge at ITB Berlin Convention: approx. 100 papers and 250 speakers and discussion partners revealing trends in demographics, climate change, technology and consumer behaviour http://www.hsmaieconnect.org/news/154000370/4045767.html Wed, 10 Mar 2010 11:37:33 GMT http://www.hsmaieconnect.org/news/154000370/4045774.html Property Improvement Plans or PIPS, are a reality to today’s hotel owners and management groups. If a property is part of a franchised system, dealing with PIPS can be an expensive proposition both at the time of sale as well as in continuing operations. The purpose of PIPs is to keep properties in compliance with all existing and new brand standards, as franchisors strive to maintain brand standards to protect their brands as well as the investments of all the other franchisees. http://www.hsmaieconnect.org/news/154000370/4045774.html Thu, 11 Mar 2010 11:31:54 GMT http://www.hsmaieconnect.org/news/154000370/4045711.html JULIE KEYSER-SQUIRES is the CEO of SOFTSCRIBE Inc., a digital marketing and PR firm in Atlanta. Here she looks at the social media scene and explains how to stay on the leading edge of these increasingly influential – and quick-changing – marketing tools. http://www.hsmaieconnect.org/news/154000370/4045711.html Wed, 10 Mar 2010 09:20:42 GMT http://www.hsmaieconnect.org/news/154000370/4045712.html The Boutique & Lifestyle segment has emerged through a maze of big brands and frequent guest programs to become a prominent lodging category, highly sought after by consumers and investors alike. We recently met with FRANCES KIRADJIAN, Founder & Chair of the BOUTIQUE & LIFESTYLE LODGING ASSOCIATION, who answers some basic questions and then takes us on an extended tour of the segment. http://www.hsmaieconnect.org/news/154000370/4045712.html Wed, 10 Mar 2010 09:20:02 GMT